Free text message support providing information, and tips for dads and dads-to-be. Designed to support men to understand and connect with their baby and partner by increasing their awareness of their influence on their baby’s brain development. It offers a wellbeing check-in and links to external professional support if needed. The service provides up to three SMSs per week from when the baby is 12 weeks old until the baby turns one.

Read about the research here.